PROMOS
PRediction and Optimization of MObile Subscription marketing campaigns
Project Results
Journal Publications
Pedro José Pereira, Paulo Cortez, Rui Mendes:
Multi-objective Grammatical Evolution of Decision Trees for Mobile Marketing User Conversion Prediction. Expert Syst. Appl. 168 (2021)
Paulo Cortez, Pedro José Pereira, Rui Mendes:
Multi-step Time Series Prediction Intervals Using Neuroevolution. Neural Comput. Appl. 32(13): 8939-8953 (2020)
Conference Publications
Luís Miguel Matos, Paulo Cortez, Rui Castro Mendes, Antoine Moreau:
Using Deep Learning for Ordinal Classification of Mobile Marketing User Conversion. IDEAL (1) 2019: 60-67
Pedro José Pereira, Pedro Pinto, Rui Mendes, Paulo Cortez, Antoine Moreau:
Using Neuroevolution for Predicting Mobile Marketing Conversion. EPIA (2) 2019: 373-384
Luís Miguel Matos, Paulo Cortez, Rui Mendes, Antoine Moreau:
Using Deep Learning for Mobile Marketing User Conversion Prediction. IJCNN 2019: 1-8
Luís Miguel Matos, Paulo Cortez, Rui Mendes, Antoine Moreau:
A Comparison of Data-Driven Approaches for Mobile Marketing User Conversion Prediction. IEEE Conf. on Intelligent Systems 2018: 140-146
Susana Silva, Paulo Cortez, Rui Mendes, Pedro José Pereira, Luís Miguel Matos, Luís Garcia:
A Categorical Clustering of Publishers for Mobile Performance Marketing. SOCO-CISIS-ICEUTE 2018: 145-154
Pedro José Pereira, Paulo Cortez, Rui Mendes:
Multi-objective Learning of Neural Network Time Series Prediction Intervals. EPIA 2017: 561-572